Portfolio

Kris Turner’s previous work includes content marketing assets such as microsites, white papers, infographics, and research reports. KTCC can execute a variety of projects for your organization.

Wireframes &
digital products

Throughout his career, Turner has been instrumental in the creation of numerous digital products. During his tenure at SAP’s North American user group, he played a pivotal role in developing interactive microsites for global companies such as Google Cloud, Cisco, Syntax, and smartShift. Turner not only spearheaded the research-based content marketing aspects of these projects but also crafted the wireframes. He provided leadership to a digital design team. Conversion rates reached 20% and read times lasted up to four minutes.

Infographics &
interactive data

Turner has developed digital infographics and interactive data for B2B SaaS companies, including notable brands like SAP. Leading the research-based content marketing efforts at SAP’s North American user group, he personally designed the wireframes for these projects and supervised a digital design team tasked with bringing them to fruition. Notably, these experiences boasted conversion rates reaching as 33% and capturing the audience's attention for up to three minutes.

White papers

Turner authored and supervised the production of white papers for numerous prominent tech companies while at SAP’s North American user group. He took charge of the custom research that forms their foundation and collaborated with designers to shape their look and feel. Turner's prior work includes white papers produced for SAP, Google Cloud, Syntax, Nutanix, and other industry leaders.

Articles

An award-winning writer, Turner has crafted thousands of articles across his career. One notable piece from Diginomica delves into trends among SAP users navigating ERP migrations. His extensive body of work encompasses diverse topics such as technology, finance, business, and executive leadership.

Thought leadership

Turner strategically presents businesses and organizations in a positive light, emphasizing the value they bring. A thought leadership piece from Insigniam Quarterly, a business magazine previously edited by Turner, exemplifies this approach by spotlighting the positive impact of Cummins in the communities it serves. Turner has a proven track record of working on various forms of thought leadership throughout his career.

Research reports

Highlighting the significance of data as the foundation of compelling storytelling, Turner has authored several research reports throughout his career. These reports not only showcase industry trends but also illuminate the challenges that businesses must navigate. Turner's expertise extends to compiling research reports for diverse sectors, including the oil and gas industry, SAP ERP migrations, and supply chain management, among others.

Social media

From Microsoft to SAP to the International Interior Design Association, Turner has crafted numerous highly successful social media campaigns throughout his career. He seamlessly weaves social media strategy with organic content. In late 2024, he worked as an editorial director creating social campaigns for an independent registered investment advisor managing more than $58 billion of assets. Campaigns boosted clicks by 18% and engagement by 27%.

Video production

Turner has integrated video into broader content strategies to drive conversions and and brand visibility. At Cappex, he produced explainer videos that garnered thousands of views. While at The Toledo Blade, he collaborated with photographers to produce documentary-style videos as part of award-winning investigations. Additionally, he oversaw the production and integration of video assets within omnichannel campaigns at SAP's North American user group.

Editorial publicaitons

Turner has extensive experience leading editorial publications that drive thought leadership, brand authority, and audience engagement. He oversaw two award-winning magazines—one targeting Forbes Global 2000 executives and another focused on commercial design—developing editorial strategy, optimizing content for SEO, and managing a team of writers. His work has earned first-place honors from the Content Marketing Institute for publication design and editorial excellence. Earlier, he worked as a business and investigative reporter at major newspapers, producing in-depth editorial packages that earned national recognition, including Pulitzer and Livingston Award nominations.

Industry reports

Turner played a key role in producing industry reports that delivered strategic insights to SAP customers and partners. He led content strategy for research-driven publications, analyzing market trends, customer challenges, and technology adoption. These reports supported multimillion-dollar sales pipelines. Turner's ability to translate complex research into compelling, actionable narratives positioned the user group as a trusted thought leader in the SAP ecosystem.